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| Tourism Whistler Blastradius |
Website | December 2000 | |||
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| The client wanted to redesign his site to better suit his refined clientele. The old site had a wrong visual identity - more geared towards the young snowboarder rather than to the wealthy owner of chalets. The challenge was that I wanted some good negative space for clarity of information and the resolution had to be pretty low.
I decided to use a colour palette comprised of pastel tones primarily, with some contrasting colours at specific energetic areas, such as the Activities section.
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Every click reveals further content without ever loosing track of the starting point. Also, when the menu was not in use, it would retract and disappear, so that the background picture could be fully visible and compose the feeling of the section. |
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