Nikkei Agency was moving towards becoming the all-encompassing 360 degree service agency, from events to the web.

We've devised a small story that puts the agency at the centre stage of Tokyo's landscape. Users are able to move around the 3D building to explore. As the users explore the scene, they discover some of the agency's values printed on posters scattered around, as well and notice that the more they play with the environment, the prettier and more interesting the building becomes.

But.. is it a building? Is it just covered up? What's inside? Users could enter the building an help Nikkei create beauty from within.

Communicating with the Japanese audience is extremely interesting because they have an affectionate relationship with technologies, with discovering, playing around.